Aghouatim — brand identity, corporate site and factory management system
From brand identity to the official site, through a management system designed for a red-brick factory.
- Location
- Marrakech — Morocco
- Sector
- Industry & Construction materials
- Project type
- Corporate site + industrial management system
- Expertise
- Brand identity · Product Design · Web development
Groupe Aghouatim is a Marrakech-based player in real estate and construction materials, active for about forty years. It produces red bricks, pipes, cables and cement, and develops housing projects in Marrakech.
An industrial company needs an online presence worthy of its expertise, and digital tools to better structure its operations — from production to order tracking.
- Assert a strong, coherent brand identity.
- Present the business and projects on a polished corporate site.
- Structure factory operations around a single tool.
The real product, screen by screen
The solution — Corporate site + industrial management system. Here are the delivered product's interfaces.
Corporate website
Home page and construction-products showcase.
Production dashboard
Synthetic view of production cycles and indicators.
Order management
Creating and tracking order progress.
Stock management
Tracking raw materials and finished goods.
Administration
Users, roles and settings management.
Our approach
- 1
Analysis — Understanding the business, products and operational needs.
- 2
Identity & design — Logo, brand world and site architecture.
- 3
Development — Corporate site and custom industrial management modules.
- 4
Deployment — Go-live, administration and support.
The system modules
Confirmed scope: brand identity and corporate site. The industrial management system is shown as typical modules.
- 1User
- 2Web interface
- 3Business modules
- 4Database
- 5Administration
Production
Tracking production cycles and stages, activity overview.
Orders
Creating, tracking and history of client requests.
Stock
Raw materials, finished goods, availability and movements.
Delivery
Logistics organization and operation status.
Dashboards
Operational indicators and activity summary.
Administration
User management, access rights and settings.
The system can be structured around several business profiles:
- Administrator
- Production manager
- Stock manager
- Sales team
- Logistics team
Technologies used
Next.js
Role
Fast, modern, optimized interface.
React
Role
Reactive, component-based interfaces.
Tailwind CSS
Role
A fast, consistent design system.
Node.js
Role
Performant, scalable business API.
Express.js
Role
Lightweight, battle-tested Node APIs.
MongoDB
Role
Flexible, scalable document database.
What the solution enables
Centralize the factory's operational information.
Ease the tracking of production and orders.
Provide a corporate showcase aligned with the brand identity.
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